Swot analysis for 3d printing

3D Printing Service SWOT Analysis

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3D Printing Service SWOT Analysis

Strengths

One of the strengths, at the moment, is that there are not many 3D printing services in operation at this time. This is still a nascent industry, and the number of market suppliers has not yet caught onto the demand for 3D printing services. This industry is expected to grow tremendously over the next five to ten years as more people turn to 3D printing to develop unique products.

Additionally, prototyping using 3D printing technology has become very popular among engineering firms. As such, one of the greatest strengths of this business is that a well run business can rapidly expand within this market.

The margins generated from 3D printing services are extremely high, and these businesses - once the begin to generate revenues - reach profitability very quickly.

Weaknesses

It is expected that more companies will enter the market with 3D printing services, which is one of the weaknesses for this business. Additionally, the technology that is used by 3D printing services is expensive and rapidly changing. As such, the business will need to continually expand and improve its inventory of 3D printing equipment.

Opportunities

The primary opportunity that 3D printing services has is that they can easily acquire additional and larger scale equipment in order to accommodate specialized printing orders. Another opportunity for these businesses is that they can easily acquire other 3D printing services that are in operation.

Additionally, the 3D printing service could expand by offering a number of prepackaged designs that third parties can use. This will substantially increase the amount of printing completed by the business.

Finally, the Company can expand by heavily reinvesting into marketing campaigns (especially on the internet) that will drastically expand the number of people visiting the 3D printing services' website. This is one of the foremost ways that these types of companies expand over a three to five year period. However, a rapid expansion of the marketing campaigns for these businesses can impact the profit and loss statement.

Threats

As stated above, the primary threat faced by the business is that 3D printing equipment is continually changing. Additionally, the costs related to small equipment is plummeting. This may be a threat for 3D printing services that operate on a small scale basis. However, for companies that specialize in printing large scale 3D models, this risk is minimal as people are going to continue to outsource large scale printing. The costs related to large scale printing are expected to remain very high for the foreseeable future.

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Supporting the 3D Printing Revolution SWOT Analysis & Matrix

Definition of SWOT Analysis

What is SWOT Analysis & Matrix? How you can use SWOT Analysis for Materialise: Supporting the 3D Printing Revolution

At EMBA PRO , we specialize at analyzing & providing comprehensive, corporate SWOT Analysis of Materialise: Supporting the 3D Printing Revolution case study. Materialise: Supporting the 3D Printing Revolution "referred as 3d Printing in this analysis " is a Harvard Business Review (HBR) case study used for MBA & EMBA programs. It is written by Benoit Leleux, Mazen Zein and deals with topics in areas such as Leadership & Managing People Manufacturing, Technology

SWOT Analysis stands for – Strengths, Weaknesses, Opportunities, and Threats that 3d Printing encounters both internally and in macro environment that it operates in. Strengths and Weaknesses are often restricted to company’s internal - resources, skills and limitations.

Opportunities and Threats are factors that are analyzed in view of the prevalent market forces and other factors such as legal & environmental, social, health & safety, economic , technological, and political.

According to global executive survey done by Harvard Business Review & Brightline Initiative – Only 20% of the strategic targets set by organizations are realized. Rest 80% of the strategic targets are not achieved because of incomprehensive planning, limited resource allocation, and poor execution.

The successful organizations such as 3d Printing are the one who able to predict market trends better than others, provide resources to develop products and services to leverage those trends, able to counter competitors’ threats, and meet customers’ expected value proposition.

Case Description of Materialise: Supporting the 3D Printing Revolution Case Study

April 2013, Leuven (Belgium). Sitting behind his desk at the Headquarters of Materialise, the company he founded and still led as CEO, Wilfried Vancraen reminisced about the exciting last few years. It had taken 20 years to lead the company from pioneer in 3D printing technology to the ultimate industry accolade, the receipt in 2011 of the RTAM Industry Achievement Award for the extensive contributions the firm had made to additive manufacturing. Revenues reached the $90 million mark in 2013, with 1,000+ employees. The company was broadly diversified, catering to different markets in both B2B and B2C sectors and was a clear market leader in applications such as software for additive manufacturing and biomedical engineering, as well as in biomedical 3D printing activities. But the competitive landscape was evolving quickly. Many new service bureaus were opening up. Hype about 3D printing was growing in the media. The barriers to entry (technological and financial) were, but becoming steeper in machine and material manufacturing. Vertical integration was starting to appear with big 3D printing machine manufacturers starting to acquire service providers, software developers and material manufacturers. It was a bit early to judge the effectiveness and long-term effects of this emerging trend. Further consolidation was clearly in sight. For Materialise, the options were numerous. It could become the consolidator, acquiring and merging into other players. But with its unique portfolio of competencies and activities, it could as easily become a seller in the process. It could also continue to grow independently. There was also the issue of whether it should seek further financing from the public in an IPO. Being an established prized player in the industry opened up many opportunities...

Case Authors : Benoit Leleux, Mazen Zein

Topic : Leadership & Managing People

Related Areas : Manufacturing, Technology

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What are the Four Elements of SWOT Analysis? How to use them for Materialise: Supporting the 3D Printing Revolution case study?

The four key elements of SWOT analysis are - Strengths, Weaknesses, Opportunities & Threats. 3d Printing can use strengths to create niche positioning in the market, can strive to reduce & remove weaknesses so that it can better compete with competitors, look out to leverage opportunities provided by industry structure, regulations and other development in external environment, and finally make provisions and develop strategies to mitigate threats that can undermine the business model of 3d Printing.

For more detailed SWOT Matrix strategy please go through the detailed analysis of strengths, weaknesses, opportunities, and threats in next section.

What are Strengths in SWOT Analysis

Strengths - Materialise: Supporting the 3D Printing Revolution

Strengths are the 3d Printing capabilities and resources that it can leverage to build a sustainable competitive advantage in the marketplace. Strengths come from positive aspects of five key resources & capabilities - financial resources, past experiences and successes, human resources, activities & processes, and physical resources such as land, building .

- Strong Brand Equity and Brand Awareness – 3d Printing has some of the most recognized brands in the domestic market it operates in. According to Benoit Leleux, Mazen Zein , brand recognition plays a significant role in attracting new customers looking for solutions in Manufacturing, Technology adjacent industries.

- Robust Domestic Market that 3d Printing Operates in - The domestic market in which 3d Printing is operating is both a source of strength and roadblock to the growth and innovation of the company. Based on details provided in the Materialise: Supporting the 3D Printing Revolution case study – 3d Printing can easily grow in its domestic market without much innovation but will require further investment into research and development to enter international market. The temptation so far for the managers at 3d Printing is to focus on the domestic market only.

- Managing Regulations and Business Environment – 3d Printing operates in an environment where it faces numerous regulations and government diktats. In Manufacturing, Technology areas, the firm needs to navigate environment by building strong relationship with lobby groups and political network.

- Strong relationship with existing suppliers – As an incumbent in the industry, 3d Printing has strong relationship with its suppliers and other members of the supply chain. According to Benoit Leleux, Mazen Zein , the organization can increase products and services by leveraging the skills of its suppliers and supply chain partners.

- Successful Go To Market Track Record – 3d Printing has a highly successful track record of both launching new products in the domestic market but also catering to the various market based on the insights from local consumers. According to Benoit Leleux, Mazen Zein , 3d Printing has tested various concepts in different markets and come up with successful Leadership & Managing People solutions.

- Strong Balance Sheet and Financial Statement of 3d Printing can help it to invest in new and diverse projects that can further diversify the revenue stream and increase Return on Sales (RoS) & other metrics.

- High Margins – 3d Printing charges a premium compare to its competitors. According to Benoit Leleux, Mazen Zein of Materialise: Supporting the 3D Printing Revolution case study, this has provided 3d Printing resources to not only thwart competitive pressures but also to invest into research and development.

What are Weakness in SWOT Analysis

Weakness- Materialise: Supporting the 3D Printing Revolution

Weaknesses are the areas, capabilities or skills in which 3d Printing lacks. It limits the ability of the firm to build a sustainable competitive advantage. Weaknesses come from lack or absence of five key resources & capabilities - physical resources such as land, building, financial resources, human resources, activities & processes, and past experiences and successes .

- Organization Culture – It seems that organization culture of 3d Printing is still dominated by turf wars within various divisions, leading to managers keeping information close to their chests. According to Benoit Leleux, Mazen Zein of Materialise: Supporting the 3D Printing Revolution case study, this can lead to serious road blocks in future growth as information in silos can result can lead to missed opportunities in market place.

- Implementation of Technology in Processes – Even though 3d Printing has integrated technology in the backend processes it has still not able to harness the power of technology in the front end processes.

- Low Return on Investment – Even though 3d Printing is having a stable balance sheet, one metrics that needs reflection is “Return on Invested Capital”. According to Benoit Leleux, Mazen Zein in areas Manufacturing, Technology that 3d Printing operates in the most reliable measure of profitability is Return on Invested Capital rather than one favored by financial analysts such as – Return on Equity & Return on Assets.

- Lack of Work force diversity – I believe that 3d Printing is not diverse enough given that most of its growth so far is in its domestic market. According to Benoit Leleux, Mazen Zein , this can reduce the potential of success of 3d Printing in the international market.

- Lack of critical talent – I believe that 3d Printing is suffering from lack of critical talent especially in the field of technology & digital transformation. 3d Printing is struggling to restructure processes in light of developments in the field of Artificial Intelligence (AI) and machine learning.

- Inventory Management – Based on the details provided in the Materialise: Supporting the 3D Printing Revolution case study, we can conclude that 3d Printing is not efficiently managing the inventory and cash cycle. According to Benoit Leleux, Mazen Zein , there is huge scope of improvement in inventory management.

What are Opportunities in SWOT Analysis

Opportunities- Materialise: Supporting the 3D Printing Revolution

Opportunities are macro environment factors and developments that 3d Printing can leverage either to consolidate existing market position or use them for further expansion. Opportunities can emerge from various factors such as - technological innovations, economic growth, increase in consumer disposable income, political developments & policy changes, and changes in consumer preferences .

- Opportunities in Adjacent Markets – 3d Printing can explore adjacent industries Manufacturing, Technology to further market growth especially by extending the features of present products and services.

- Growing Market Size and Evolving Preferences of Consumers – Over the last decade and half the market size has grown at brisk pace. The influx of new customers has also led to evolution of consumer preferences and tastes. This presents 3d Printing two big challenges – how to maintain loyal customers and how to cater to the new customers. 3d Printing has tried to diversify first using different brands and then by adding various features based on customer preferences.

- Access to International Talent in Global Market – One of the challenges 3d Printing facing right now is limited access to high level talent market because of limited budget. Expansion into international market can help 3d Printing to tap into international talent market. According to Benoit Leleux, Mazen Zein , it can also help in bringing the talent into domestic market and expanding into new areas Manufacturing, Technology.

- Lucrative Opportunities in International Markets – Globalization has led to opportunities in the international market. 3d Printing is in prime position to tap on those opportunities and grow the market share. According to Benoit Leleux, Mazen Zein , growth in international market can also help 3d Printing to diversify the risk as it will be less dependent on the domestic market for revenue.

- Increase in Consumer Disposable Income – 3d Printing can use the increasing disposable income to build a new business model where customers start paying progressively for using its products. According to Benoit Leleux, Mazen Zein of Materialise: Supporting the 3D Printing Revolution case study, 3d Printing can use this trend to expand in adjacent areas Manufacturing, Technology.

- Changing Technology Landscape – Machine learning and Artificial Intelligence boom is transforming the technology landscape that 3d Printing operates in. According to Benoit Leleux, Mazen Zein , 3d Printing can use these developments in improving efficiencies, lowering costs, and transforming processes.

What are Threats in SWOT Analysis

Threats- Materialise: Supporting the 3D Printing Revolution

Threats are macro environment factors and developments that can derail business model of 3d Printing. Threats can emerge from various factors such as - technological innovations, political developments & policy changes, changes in consumer preferences, increase in consumer disposable income, and economic growth .

- US China Trade Relations – 3d Printing has focused on China for its next phase of growth. But there is growing tension between US China trade relations and it can lead to protectionism, more friction into international trade, rising costs both in terms of labor cost and cost of doing business.

- International Geo-Political Factors – Since the Trump election, geo-political factors have taken a turn for growing protectionism. Developments such as Brexit, Russian sanctions, foreign exchange crisis & inflation in Venezuela, lower oil prices etc are impacting international business environment. 3d Printing should closely focus on these events and make them integral to strategy making.

- Increasing costs component for working in developed market because of environmental regulations – 3d Printing has to deal with these costs as governments are trying to levy higher environmental taxes to promote cleaner options. For 3d Printing it may result into higher logistics costs and higher packaging costs.

- Increasing bargaining power of buyers – Over the years the bargaining power of customers of 3d Printing has increased significantly that is putting downward pressure on prices. The company can pursue horizontal integration to consolidate and bring efficiencies but I believe it will be a short term relief. According to Benoit Leleux, Mazen Zein , 3d Printing needs fundamental changes to business model rather than cosmetic changes.

- Squeezing Middle Class in Developed and Developing World – The growing inequality is one of the biggest threat to not only globalization but also to capitalism. 3d Printing first hand witnessed the impact of it where it has seen lower demand of its products from middle class customers in US and EU market.

- Culture of sticky prices in the industry – 3d Printing operates in an industry where there is a culture of sticky prices. According to Benoit Leleux, Mazen Zein of Materialise: Supporting the 3D Printing Revolution case study, this can lead to inability on part of the organization to increase prices that its premium prices deserve.

5C Marketing Analysis of Materialise: Supporting the 3D Printing Revolution

4P Marketing Analysis of Materialise: Supporting the 3D Printing Revolution

Porter Five Forces Analysis and Solution of Materialise: Supporting the 3D Printing Revolution

Porter Value Chain Analysis and Solution of Materialise: Supporting the 3D Printing Revolution

Case Memo & Recommendation Memo of Materialise: Supporting the 3D Printing Revolution

Blue Ocean Analysis and Solution of Materialise: Supporting the 3D Printing Revolution

Marketing Strategy and Analysis Materialise: Supporting the 3D Printing Revolution

VRIO /VRIN Analysis & Solution of Materialise: Supporting the 3D Printing Revolution

PESTEL / STEP / PEST Analysis of Materialise: Supporting the 3D Printing Revolution

Case Study Solution of Materialise: Supporting the 3D Printing Revolution

SWOT Analysis and Solution of Materialise: Supporting the 3D Printing Revolution

References & Further Readings

Benoit Leleux, Mazen Zein (2018), "Materialise: Supporting the 3D Printing Revolution Harvard Business Review Case Study. Published by HBR Publications.

3D Printing Biomaterials Market Size 2022-2028 By Top Industry Players, Types And Applications, Market Trends, Constraints And Issues

Global 3D Printing Biomaterials Market Report provides a comprehensive analysis of the current and future prospects of the 3D Printing Biomaterials industry. To analyze the growth rate of each segment and sub-segment, an in-depth analysis of historical trends, future trends, SWOT analysis, demographics, industrial achievements and regulatory requirements for the market was carried out Biomaterials for 3D printing. The industry's role in the natural occurrence of COVID-19 has been extensively studied. During the research period, comprehensive risk assessments and business proposals are created for the market.

This analysis provides a comprehensive assessment of the 3D Printing Biomaterials market. Market estimates, data at intervals in report area units, support intensive secondary analysis, primary interviews, and internal expert judgments. 3D Printable Biomaterials Market estimates have been developed by examining the impact of various social, political and monetary factors as well as current market dynamics. nine0007

To request a free trial copy of the report, click the following link:

https://www.marketinsightsreports.com/reports/121411153183/global-biomaterials-for-3d-printing-market-research-reports-providing- in-depth-market-analysis-and-industry-forecasts-2022-2032/inquiry?https://edk.news&Mode=238

Some of the key players featured in the study :

EnvisionTec

Biobots

Regenhu

Combine

Organovo

3dynamic System

Poietis

The most important types of market Biomaterials for 3D prints are

Clinics

Clinics

Clinics

Others

The most important applications of the 3D Printable Biomaterials Market described in this report are:

Ceramics

Polymers

Composits

Market segmentation: Geographical analysis

North America (USA, Canada and Mexico)

Europe (Germany, France, Great Britain, Russia and Italy)

Asian region (China, Japan, Korea, India and Southeast Asia)

South America (Brazil, Argentina, Colombia, etc. )

Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

Detailed Table of Contents of 3D Printing Biomaterials Market Research Report :

Chapter 1: Introduction, Market Action Product Purpose of researching and analyzing the 3D Printing Biomaterials market (2022-2028).

Chapter 2: Exclusive Description - Basic information about the 3D Printing Biomaterials market.

Chapter 3: ever-changing influence on market dynamics - drivers, trends, challenges and opportunities; Analysis after COVID. nine0007

Chapter 4: Introduction Biomaterials for 3D Printing Correlative Market Analysis, Post-COVID Impact Analysis, Porter's Five Forces, Supply Chain/Value, PESTEL Analysis, Market Entropy, Patent/Trademark Analysis.

Chapter 5: Mapping by species, users, and regions/countries, 2022-2028

Chapter 6: Evaluation of the top manufacturers in the Biomaterials for 3D Printing market which consists of its competitive landscape, generational analysis, BCG matrix, and company profile. nine0007

Chapter 7: market assessment by segment, country and manufacturer/company with share of revenue and sales by key countries in these multiple regions (2022-2028).

… To be continued

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Key questions answered in the report: —

What is your company profile, product information and contact details?

What are the prospects for global industry in terms of capacity, production and value of products?

What is the market share, supply and consumption?

How are the market dynamics?

What are the challenges and opportunities?

What should be your entry strategy, your response to the financial implications and marketing channels of your industry? nine0007

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3D printing in the plastics industry

Find out how Geo Globe Polska, a company specializing in vacuum thermoforming of thermoplastic materials, reduced the time it took to get a prototype into production using the 3DGence INDUSTRY F340 industrial 3D printer. nine0007

We use modern technologies in our company, so the idea of ​​using 3D printing came naturally. It allows us to speed up the prototyping process, especially for our customers in the automotive industry.

Dobrochna Kochańska, Commercial Director of Geo Globe Polska

Geo Globe Polska uses 3D printers to prototype shipping containers used on production lines. The time it takes to create a prototype plays a key role in order fulfillment for the end user.

The company has set itself the goal of reducing the process of making prototype molds, which usually requires a significant amount of time. In addition, it consists of many stages. The production of the first model is the basis for serial production, so every change in the prototype, made using traditional machines, extends the lead time. nine0007

The use of 3D printers has reduced the production time for shipping container prototypes from weeks to days.

Part of a shipping container during a 3D printing process using a 3DGence INDUSTRY F340 printer

Checking the design and manufacturing quality of the prototype

The use of 3D printers allowed Geo Globe Polska to effectively check the assumptions made in the design, including checking the fit of the parts. An industrial printer such as the 3DGence INDUSTRY F340 allows you to create parts with high precision and tight tolerances. With 3D printed shipping containers, a manufacturer can test design assumptions at the planning stage before proceeding to the actual prototype. nine0007

Using 3D printers, we can check the design and accuracy of the prototype, as well as eliminate possible errors that may lead to the need to create a different, more expensive form of the prototype.

The use of the 3DGence INDUSTRY F340 printer allowed us to reduce the project lead time and minimize costs.

nine0171 Zbigniew Chrobok, Process Engineer

3D-printed part of a prototype made of ABS material (red) used to test the technology of shipping container

Printed shipping container prototypes are also being used to speed up the programming of industrial robots installed on production lines.

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